Available ON DEMAND
This series is for the novice fundraiser or those staff/board wishing to implement a true donor development plan for major and planned gifts in their organization.
Do you have a plan in place to identify, cultivate and solicit major donor gifts? The secret to obtaining major gifts (and even planned gifts) is building a lasting relationship with your donors. But...how to begin? How exactly is it done? Who is responsible for the plan and its execution?
In this three-part series, you'll learn how to develop a plan which will take you through the four parts of a successful donor development initiative:
- Identifying your potential donors
- Cultivating those donors
- Soliciting those donors
- Implementing good donor stewardship
You'll learn how to pick your team, set priorities, set realistic goal amounts and develop a strategy for each donor as well as be warned of the pitfalls and how to avoid them. Attendees will you receive examples of forms/charts which to use in the process.